TOP 100 INFLUENCERS
Introduction
A world that works on words, is sure hard to influence. The strongest voices in the industry are those of the new-day influencers and the strongest tool being social media, aka Instagram can change views and influence buying decisions that build luxe-brands.
We manage to carefully hand-pick the most influential personalities in the business today, and with FTV Top 100 Influencers you get exclusive power and limelight along with polished training and personality development from the top influencers in the world today, and open up new doors to exclusive gigs, contracts and opportunities in the industry that enables a higher ROI for an high-end lifestyle.
Potential
While the term "influencer marketing" was unheard of a decade ago, it has now become one of India's and the world's fastest-growing industries. Due to the high penetration of social media platforms like Facebook and Instagram among millennials, as well as the need to adapt to fast fashion, fashion brands are investing more in influencer marketing practices. Influencer marketing is 20-50% more effective than traditional marketing today.
The global influencer marketing industry is currently valued at USD 6 billion in 2020, with a CAGR of 32% expected to reach USD 24.1 billion by 2025. Keeping up, the Indian influencer industry is currently worth Rs 900 crore and is expected to grow at a 25% CAGR to Rs 2,200 crore by 2025. The technological disruption in advertising practices and marketing strategies, the growing use of social media platforms globally, and the increasing focus of companies on using social media platforms to generate a positive brand image are all factors driving the fashion influencer marketing market growth.
Philosophy
Vision
To extract the top and exclusive influencers at par with international standards and to build strong individual presence backed with FTV Top 100 agency.
Mission
Enable exclusive product promotions and brand identity along with maximum industry exposure and recognition.
Aim
To be an agency that allows a platform for top voices and personalities to branch out to posh brands and deals.
